Tiffany & Co. has released BTS member Jimin‘s first campaign for the jewelry company. The campaign also co-stars two other ambassadors, Zoë Kravitz and Gal Gadot.
The latest campaign sees Jimin showcase new designs from Tiffany’s “T” collection. In a press release back in the beginning of March, the jewelry house announced Jimin as its newest house ambassador, hoping to continue to intersect Tiffany with the world of music, art, culture and luxury. The most recent campaign was shot in Hyeawon Kang in South Korea and sees Jimin wearing the Tiffany T rose gold rings and bracelet set.
In a statement regarding the campaign, Jimin told WWD, “I am excited to join the Tiffany & Co. family with two iconic collections. The Hardwear and T Collections are a pinnacle expression of luxury.” The campaign also features Kravitz and Gadot, two other house ambassadors. In regard to the campaign, executive vice president Alexandre Arnault said, “Our ‘This Is Tiffany’ campaign is an authentic homage to individual style. We may make the jewelry but it’s house ambassadors like Zoë, Jimin and Gal who give meaning to the collections and make our pieces all their own.”
In case you missed it, BEAMS and Arc’Teryx bring bold hues to their “Boro” collection.